PARts Company Enhanced Data

Global standards are the backbone of our industry and having your data within a standardised framework is crucial to successfully providing the necessary product information to customers, but in a hyper-competitive market your data also needs to stand out against the rest.

Four Key Pillars of PARts CED

  • Custom Categories

Build your data, your way. Create unlimited category trees up to 6 levels deep with true one-to-many relationships. Link products across multiple categories simultaneously — replicate your eBay, Amazon or Partsales channel structures, build custom vehicle lookups, or design entirely new product taxonomies. Your categories, invisible to everyone but you, powering your storefront exactly as you envision it.

  • Custom Fitment Centre

Your vehicle lookup. Your rules. Take control of how customers find parts for their vehicle. Build custom fitment filters and vehicle lookup structures on top of standard fitment data — without losing the underlying links. Perfect for web developers and e-commerce teams who need to present fitment data their own way, optimised for their customers and their catalogue.

  • Custom Criteria

Filter smarter. Sell more. Define the product attributes and criteria that matter to your customers. Add specification data that the standard system doesn’t capture, enhance supplier data with your own insights, and create tailored filtering experiences that surface the right parts faster. With metadata-rich custom criteria, your products become more discoverable — and your SEO gets a serious edge.

  • Kitting & Bundling

Your point of difference, built on the fly. Create kits and bundles across multiple brands and product types directly in PARts Console. The complex fitment and product linking is handled automatically — you focus on crafting compelling offers. Add custom titles, descriptions, images and rich content. Clone and duplicate kit SKUs to match exactly what your customers are searching for. Only you see it. Only you sell it.

PARts CED is your point of difference. Make your data work for you and sell more.

We built PARts CED so that you can have your cake and eat it too. Utilise global standards, but let your customers know what makes your products special, all in the service of making them more visible.

PARts Company Enhanced Data is a flexible way of grouping or categorising parts and can be used in a surprising amount of ways.

    • Suppliers can use custom data to enhance or replace standard system data while retaining the core
    • Sellers can personalise and customise criteria, categories, filters and even vehicle lookups
    • Sellers can create new Kits and Bundles* across multiple brands and product types
    • Build your own custom web solution while using standard data
    • Link your internal SKU or inventory system part numbers to brands and MPN
    • Data is unique to you, only visible to you

*Kitting and Bundling service is an optional service exclusive to PARts.

Optimised for auto parts Trade and Retail e-commerce 
PARts B2 customers can use standards and standardised data but enhance it with their own CED categories and criteria, ideal for both B2B and B2C.
Great for web developers and custom e-commerce too

All PARts customers including those using PARts BX can create their own vehicle lookup using CED Custom Categories. Keep the standard data system product and fitment links but create your own custom groups, lookups and category trees. Your developers can show you and your customers your data, any way you want.

CED lets customers and users have the best of both data worlds

PARts CED allows for Custom Categories and Criteria for tailored filtering, categorisation and data sets. The ‘one-to-many’ structure of CED means products can be categorised in many different ways, affording the possibility for huge variation and flexibility when presenting your products to the world.

Only you can see your CED data, so brands can enhance their PARts data standards with additional information that only they can see or use.

CED Categories are the heavy artillery of auto parts data

PARts CED Categories allow products to be linked to one or multiple categories using the PARts Console interface. Build multiple category trees to 6 levels with a true one-to-many relationship. The options are limitless.

    • Custom vehicle look-up
    • Product categories
    • Replicate and link to your channel categories like Amazon, eBay and Partsales

Only you can see your CED data, so brands can enhance their PARts data standards with additional information that only they can see or use.

CED is designed for SEO Optimisation 

The real power of PARts CED is the ability to add specific data, custom SKUs, titles and descriptions for optimum SEO. Extensive customisation options and metadata capacity means that search engines have more information to pull, and can show it to prospective customers more often.

Kitting and Bundling is exclusive to PARts CED

The PARts CED Kitting and Bundling service allow sellers and e-commerce customers to create kits and bundles on the fly using PARts Console.

    • Use PARts Online to create kits or bundles across multiple brands and products to build points of difference
    • PARts CED automatically does the complex product and fitment linking grunt work for you
    • Change descriptions and titles, add kit details, images and other rich content
    • Keep the standard underlying data system for product and fitment links

Enhance your kit further by cloning and duplicating kit SKUs to match what your customer is looking for. With this enhanced capacity to manage and improve your SEO, you can create your own point of difference. Only you see your CED data.

Why did we create Company Enhanced Data?

To allow parts Sellers and Suppliers to have their auto parts data cake and eat it too.

    • Do it your way, if you want – but don’t lose the suppliers and system data along the way
    • Build your own categories, product criteria, custom fitment filters, Kits and Bundles
    • Power your website with a mixture of custom and standardised data
    • Create, store, link and manage data specific and unique to you – controlled by you
    • Maximise sales through Kitting and Bundling Service across multiple brands and product types
    • Create SKUs, add your own images, optimise SEO and create your point of difference