PARts Company Enhanced Data
Global standards are the backbone of our industry and having your data within a standardised framework is crucial to successfully providing the necessary product information to customers, but in a hyper-competitive market your data also needs to stand out against the rest.

Four Key Pillars of PARts CED
- Custom Categories
Build your data, your way. Create unlimited category trees up to 6 levels deep with true one-to-many relationships. Link products across multiple categories simultaneously — replicate your eBay, Amazon or Partsales channel structures, build custom vehicle lookups, or design entirely new product taxonomies. Your categories, invisible to everyone but you, powering your storefront exactly as you envision it.
- Custom Fitment Centre
Your vehicle lookup. Your rules. Take control of how customers find parts for their vehicle. Build custom fitment filters and vehicle lookup structures on top of standard fitment data — without losing the underlying links. Perfect for web developers and e-commerce teams who need to present fitment data their own way, optimised for their customers and their catalogue.
- Custom Criteria
Filter smarter. Sell more. Define the product attributes and criteria that matter to your customers. Add specification data that the standard system doesn’t capture, enhance supplier data with your own insights, and create tailored filtering experiences that surface the right parts faster. With metadata-rich custom criteria, your products become more discoverable — and your SEO gets a serious edge.
- Kitting & Bundling
Your point of difference, built on the fly. Create kits and bundles across multiple brands and product types directly in PARts Console. The complex fitment and product linking is handled automatically — you focus on crafting compelling offers. Add custom titles, descriptions, images and rich content. Clone and duplicate kit SKUs to match exactly what your customers are searching for. Only you see it. Only you sell it.
PARts CED is your point of difference. Make your data work for you and sell more.
We built PARts CED so that you can have your cake and eat it too. Utilise global standards, but let your customers know what makes your products special, all in the service of making them more visible.
PARts Company Enhanced Data is a flexible way of grouping or categorising parts and can be used in a surprising amount of ways.
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- Suppliers can use custom data to enhance or replace standard system data while retaining the core
- Sellers can personalise and customise criteria, categories, filters and even vehicle lookups
- Sellers can create new Kits and Bundles* across multiple brands and product types
- Build your own custom web solution while using standard data
- Link your internal SKU or inventory system part numbers to brands and MPN
- Data is unique to you, only visible to you
*Kitting and Bundling service is an optional service exclusive to PARts.

